Linkedin Profile Optimization Questionnaire

Linkedin POP YOUR PROFILE Review - Questionnaire
To get your profile reviewed, please take 7-10 mins to submit the form below.
Let's start with some quick Personal Information:
Full Name *

First Name Last Name
Business E-mail *
Linkedin Profile URL *
What's your #1 GOAL for using Linkedin? *

Get more leads & sales for my business/company Grow my brand presence online/be seen as a thought leader or expert Connect with strategic partners Connect with media Find my next job/career opportunity
It's question time! Let's get to know you and your company:
What's your personal WHY? What drives you to do what you do? Be honest. *
What do you want to be known for 12 months from now? *
On what issues are you the go-to person in your organization, industry or peer group? *
What do you know more about than most people?
Now tell us about the people your company serves:
Who is your favourite/ideal client (or the person you want to attract to your profile)? Describe them. *
What are the top 3 challenges that your target audience/customers face?
What makes your business/product/service stand out from competitors? What's different or unique about you?
How does your differentiating factor provide greater benefit to your clients?
What primary activity can you do regularly to showcase your subject matter expertise online?

Writing/blogging Voice/Speaking/Podcasting Video
About your business
Company website URL
What is your company mission or vision? (in max. 1-2 sentences)
Media mentions: Where has your company/you been featured? Have you won any awards?
Do you have any online case studies/testimonials/recommendations from people who have had a great result or experience working with you before?
Share a relevant URL if you have a one
Competitors: Who are seen as leaders in the space that you are in (or trying to get into)? (Paste their URLs below)
Share a relevant URL if you have a one
In what way(s) are you different to them? What can we highlight as point(s) of difference in who you are and what you deliver?
Share a relevant URL if you have a one
About your content system
Why do you create content for your company? *

We’re just doing it because everyone else is To attract as much attention to our company as possible To drive traffic to landing pages where we can capture prospects and start to build a relationship with potential customers I honestly don’t know
How would you describe your approach to content? *

We have a detailed content strategy and plan aligned to company goals We do content on a project basis but not to a specific schedule We do what we can but it’s a bit ad hoc We don’t have a strategy
Which of the following pieces of content have you created and published in the last month (honestly!) Tick as many as are relevant. *

White paper Blog post Survey Webinar Video FB Live Infographic Social Media Updates Thought leadership article Podcast Guest blog post Guest podcast appearance Media appearance
How do you prefer to create content? Which ONE comes more naturally? *

I prefer to write it I prefer to speak it I prefer to video it
What content/valuable freebies can you GIFT to your target audience? *
What is your Product for Prospect (P4P)? *
What is the next logical step for a prospect i.e. something that moves curious people into prospects for your business?
What is your core offer? *
How do you help your client to get results?
Last but not least...
Want us receive our FREE Viral Case Study - "How we created 71,000+ views on Linkedin in 30 days", as well as our weekly marketing tips newsletter? *

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BASIC Linkedin profile review $ 120.00 AUD

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PRO Linkedin Profile Review + Re-Write $ 450.00 AUD

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You've reached the end! Well done! Hit the [POP MY PROFILE] button below to get your Linkedin "POP Your Profile" review. You will receive a link to your video review via email within 7 business days.
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Linkedin POP YOUR PROFILE Review - Questionnaire

About your business

About your content system

Last but not least...